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The Canon PowerShot SX740 HS is an ultra-compact point-and-shoot camera with a stabilized 40x optical zoom lens. Key features include:
20.1MP CMOS sensor; DIGIC 8 image processor
40x optical zoom lens with an additional 40x digital zoom
4K30p cinematic video capture, including time-lapse
In-lens image stabilization; Zoom Framing Assistant
20.3MP CMOS Sensor and DIGIC 8 Image Processor. The Canon PowerShot SX740 HS’s large, high-resolution sensor outputs sharp images, even in low-light settings. The combination of this sensor and the DIGIC 8 Image Processor ensures fast handling, with high-speed autofocus, an up-to-10 fps continuous-shooting rate with the AF Lock feature on, and an up-to-7.4 fps continuous-shooting rate with autofocus tracking on. This camera’s speed, image quality, and zoom range make it an ideal choice for sports shooting, wildlife photography, and capturing just about any fast-moving, unpredictable subject, while its compact, lightweight design means you can easily take it pretty much anywhere.
Cinematic Video. The SX740 HS isn’t just for stills; it’s also capable of capturing video in a range of resolutions and speeds. It can shoot 4K video—including time-lapse video—at frame rates up to 30p for stunning, highly detailed cinematic results. It’ll also record Full HD video at up to 60p.
Built-In 40x Optical Zoom with Stabilizer. With its built-in 24-960mm f/3.3-6.9 equivalent lens, the SX740 HS covers the wide to super-telephoto range. It gives you a 40x optical zoom and an additional 40x digital zoom—plenty of reach for most shooting situations. The in-lens image stabilization system ensures sharp and steady image capture, even when capturing fast-moving subjects or shooting in less-than-ideal lighting conditions. The Zoom Framing Assistant lets you quickly zoom out and back in at the push of a button so it’s easy to track subjects at the long end of the lens’s focal length.
Creative Shooting Modes. This camera includes an assortment of Creative Shooting Modes, including a dedicated Selfie Mode, a Food Mode optimized to show off your culinary masterworks, a Hybrid Auto Mode that simultaneously captures photos and video, and a Sepia Mode to give your shots a classic old-timey look that’ll have you ready to put on a newsie cap, push a hoop down the street with a stick, and shout “Twenty-three skidoo!”
Other Notable Features. The lightweight, ultra-compact SX740 HS features a large 3.0-inch 922,000-dot rear LCD that tilts 180º for selfies and vlogging, and a pop-up flash for fast, simple fill. Built-in Wi-Fi and Bluetooth provide fast connectivity to a smartphone for image transfer and review, and for camera control with the Canon Camera Connect app. There’s a single SD/SDHC/SDXC memory card slot for file storage. This camera is powered by the NB-13L battery, which is rated at approximately 250 shots per charge, up to 370 shots per charge in Eco Mode, and up to 100 minutes of continuous video recording.
It doesn’t! This camera doesn’t shoot uncompressed formats at all.
Brand |
Canon |
Camera Type |
Compact |
Environmental |
Operating Temperature
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Exposure Control |
Shutter Speed
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Flash |
Built-In Flash/Light
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General |
Battery Type
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Imaging |
Sensor Resolution
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Interface |
Media/Memory Card Slot
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Item Type |
Camera |
Lens |
Focal Length
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Mfr. Model Number |
2955C001 |
Monitor |
Display Size
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Still Image Capture |
Aspect Ratio
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Video Capture |
Internal Recording Modes – MP4/H.264/MPEG-4
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